Yoga first originated in ancient India and became popular in the West as exercise in the 1980s. Since then, this trend has been silent for a while, but since the beginning of the 21st century, it has gradually become a pop culture phenomenon again and has become more commercialized than ever before.

2016 study by Yoga Journal showed that the number of people practicing yoga in the United States has increased from about 16 million in 2008 to more than 36 million. At the same time, as more and more women and even men begin to participate in fitness classes, more and more boutique gyms have begun to emerge.

Although fitness courses are not necessarily related to yoga, the popularity of yoga has clearly opened the way for the rise of fitness sports and opened up a broader market for sportswear that fitness enthusiasts need.

According to statistics, the annual sales of sportswear in the United States reaches 48 billion US dollars. The latest trend report of the apparel retail industry released by NPD this year, “The Future of Apparel” also shows that in the past year, sports casual wear accounted for 24% of the total US apparel sales, and predicts that the market share of American sports casual wear will increase by 2019. Continue to grow. (For details, please refer to “Luxury Chi” historical report: NPD’s latest research report says: Sports and leisure trends will not cool down!)

Fashion trends are always changing, and the popularity of yoga pants has even threatened the survival of the once American classic-jeans. American classic denim clothing brand Levi Strauss & Co. (Levi’s) has previously added more flexibility and contoured design to its jeans design.

More and more barnds of yoga clothing are appearing one after another. If you want to order yoga leggings, sports bras, and yoga suits with better materials, please feel free to contact us.