Melemo ea lihlahisoa tse tummengEthika mens underwearke hore e fumana botumo bo phahameng, 'me likanale li kopane 'me litheko lia tšoana, tse ka koahelang limmaraka tsa libaka ka potlako.Leha ho le joalo, lihlahisoa tsena tse tummengEthika underwearli hantle ka lebaka la "brand effect", ha a ntse aFeme ea Man Underwearfa baemeli sebaka se senyenyane sa phaello, mosebetsi oa thekiso o ntse o le holimo haholo, 'me maano a amehang a batla a "shoele"' me ha a fetohe.

Le hoja lihlahisoa tse nyenyane kapaoem liaparo tsa hau tsa kahare tsa mofuta oa hauli lekanyelitsoe ke lichelete tsa ts'ebetso ea brand, libaka, joalo-joalo, botumo le kamohelo ha li phahame, empa tšusumetso ea bona e na le sebaka se ngata sa ho ntlafatsa.Holim'a moo,moetsi oa li-boxer shortskapa u na le phaello e phahameng .Le hoja matsete a pele a nts'etsopele ea 'maraka a lieha ebile a le thata, haeba a rekisoa hantle, a tla boela a fumane botumo bo phahameng' marakeng.

Kahoo haeba u batlaIketsetse liaparo tsa kaharejoalo ka mekhoa ea hau,Westfoxnahana hore ho na le melemo e mengata joalo ka ka tlase:

1.Ka iketsetsa lebitso la hau.

2.Could etsa setaele e le tlhokahalo ea hao le tshebetso e fapaneng.

3.Boleng bo ka laoloa ke uena.